212411 文案 Copywriter

ANZSCO 212411 文案 Copywriter - FLYabroad

212411 文案职业描述 Job description - FLYabroad

文案设计和撰写用于宣传产品和服务的书面材料。

Designs and composes written material to advertise products and services.

Previously referred to in ASCO as:
2513-11 Rehabilitation Counsellor

212411 文案职位别名 - FLYabroad

212411 文案技术等级 Skill level - FLYabroad

212411 文案所属职业列表 - FLYabroad

212411 文案澳洲技术移民职业评估 Skills assessment authority - FLYabroad

移民澳洲时,212411 文案 Copywriter 属于 VETASSESS Group B 类职业,需要本科或更高级学位(Qualification/s assessed at Australian Bachelor degree or Australian higher degree level),如果取得学位的专业与提名职业相关需要近五年内最少有一年毕业后相关工作经验。如果学位专业不是高度相关,但有相关专业专业的专科,高级专科,副学士或研究生学历,需要近五年内至少二年本科毕业后相关工作经验。如果学位专业不是高度相关且没有其他相关专业学历,则需要近五年内至少三年毕业后相关工作经验。职业评估不需要雅思,评估函永久有效。本科毕业前的工作经验符合条件的也可以算作有效工作经验。

212411 文案州担保情况 - FLYabroad

近期担保过 212411 文案 Copywriter 职业的州包括:

212411 文案新西兰技术移民紧缺职业加分要求 - FLYabroad

  • 不属于新西兰绝对紧缺职业

212411 文案执业注册要求(不代表移民要求) - FLYabroad

本文由飞出国(FLYabroad @Copyright)独家整理完成,请尊重知识产权,不要以任何形式散布和传播。

212411A 收入图示(Earnings) - 飞出国

212411A 职业全职从业者税前周薪比例(Income Range Per Week - Before tax)

Income of persons working full-time

212411A 职业全职与兼职从业者税前周薪比较(Income Based On Employment Status Per Week - Before tax)

Earnings of persons working full- and part-time

数据来源: abs.gov.au 及 myfuture.edu.au

本文由飞出国(FLYabroad @Copyright)独家整理完成,请尊重知识产权,不要以任何形式散布和传播。

What’s it like to be a Copywriter?

Copywriters interpret how a potential market will react to an advertising
proposal, and write material to advertise products or services.

How much can I expect to earn?

Earnings data based on the Employee Earnings, Benefits and Trade Union
Membership survey by the Australian Bureau of Statistics is either unavailable
or unpublishable (typically for privacy reasons).

Personal requirements

  • an observant and inquisitive approach to people, their environment and what motivates them
  • creativity and originality
  • able to analyse a situation quickly
  • able to pick out relevant facts and emphasise them
  • able to write clearly
  • good concentration
  • technical ability when writing for all forms of media
  • good time-management skills and able to work under pressure.

This job also involves:

Good vision for detail

These jobs require you to be able to see clearly to examine items close-up. It
covers jobs where poor vision e.g. tunnel vision, could make the work place
unsafe or the job difficult to undertake, e.g. draftsperson working with
detailed drawings; checkout operator reading dockets; work requiring good
hand-eye co-ordination for working with precision or semi-precision tools.

Mainly indoor work

Workers performing these jobs would usually be expected to spend more than
three-quarters of their day indoors, in an office, factory or other enclosed
area protected from the weather.

Reading or writing

These jobs require moderate or better reading and writing skills. Workers may
be expected to prepare, understand or act on written materials, such as
letters or reports. People may wish to avoid these jobs if their reading or
writing English skills are limited to a small range of words or phrases and
symbols. Jobs remaining may still require very basic reading or writing
skills.

This occupation offers jobs at the following skill levels:

Para Professional Jobs

Jobs in this group usually require completion of secondary education and/or
completion of some further study of a vocational nature, such as a Diploma or
an Advanced Diploma.

Professional Jobs

Jobs in this group usually require completion of a recognised Bachelor Degree,
or extensive relevant experience. Some jobs also require post-graduate study,
such as a Graduate Certificate, Graduate Diploma or Master Degree.

Study requirements

At school, you can study these subject(s) to get a good foundation for this
occupation:

Performing Arts

School subjects that include some aspect of the PERFORMING ARTS provide a
useful background to these jobs. In some cases a performing arts subject is a
pre-requisite for entry to courses that provide the training for the job.

Duties and tasks of a Copywriter

Copywriters may perform the following tasks:

  • study products or services to decide the main selling features
  • assist art directors to create ideas for advertising and promotion, often thinking up names for products and slogans that appear on packaging and other promotional material
  • plan and write promotional material that will appeal to the people most likely to buy the product, and submit copy for approval
  • write advertisements for newspapers, magazines, radio, television, cinema screens, billboards, catalogues, displays, websites, blogs and social media
  • write brochures, annual reports, documents, speeches and other sales and promotional material
  • discuss theme, style and length of copy with advertisers or management to determine the most suitable approach.

Specialisations

With experience, and sometimes further training, copywriters may become
creative directors in advertising agencies where they supervise the work of
staff in the design area, or advertising managers in retail or manufacturing
firms.
Copywriters may specialise as continuity writers, who write scripts for
announcers to provide continuity for radio and television broadcasts (see the
separate entry for Writer).