ANZSCO 1311 广告销售经理 Advertising and Sales Managers

飞出国论坛综合 ANZSCO
1

ANZSCO 1311 广告销售经理 Advertising and Sales Managers - FLYabroad

ANZSCO 1311 广告销售经理职责概述 - FLYabroad

  • 广告销售经理负责企划、组织、指导、控制并协调组织内部的广告、公共关系、销售和营销活动 ADVERTISING AND SALES MANAGERS plan, organise, direct, control and coordinate advertising, public relations, sales and marketing activities within organisations.

ANZSCO 1311 广告销售经理技能要求 Indicative Skill Level - FLYabroad

  • 本类大多数职业都要求具有与学士学位或更高资格相当的技能水平。五年以上相关工作经验可以代替正规资格要求。某些情况下，除了要求有正规资格还要求有相关经验和在职培训经历。（ANZSCO 1级水平） In Australia and New Zealand: Most occupations in this minor group have a level of skill commensurate with a bachelor degree or higher qualification. At least five years of relevant experience may substitute for the formal qualification. In some instances relevant experience and/or on-the-job training may be required in addition to the formal qualification (ANZSCO Skill Level 1).

ANZSCO 1311 广告销售经理主要职责 Tasks Include - FLYabroad

  • 与其他经理协商制定并实施广告、公共关系、销售和营销的政策和计划。 formulating and implementing policies and plans for advertising, public relations, sales and marketing in consultation with other Managers
  • 指导新产品、营销和广告活动的创新开发 directing the development of initiatives for new products, marketing and advertising campaigns
  • 通过制定产品结构、地区销售标准和客户服务标准来组织并监督销售活动 organising and controlling sales activities by setting product mix, geographical sales areas and customer service standards
  • 通过协调营业员的工作、组织代理商和分销商，指导销售策略和分配政策 directing merchandising methods and distribution policy by coordinating the work of salespersons, and organising agents and distributors
  • 通过制定价格及信贷安排来指导销售方法 directing sales methods and arrangements by setting prices and credit arrangements

ANZSCO 1311 广告销售经理职位列表 List of occupations - FLYabroad

  • 131112 销售市场经理 Sales and Marketing Manager
  • 131113 广告经理 Advertising Manager
  • 131114 公关经理 Public Relations Manager

131112 销售市场经理 Sales and Marketing Manager

  • 销售市场经理负责企划、组织、指导、控制并协调部门内销售和营销活动。 Plans, organises, directs, controls and coordinates the sales and marketing activities within an organisation.
  • ICT 市场拓展经理并未包含在此组，ICT市场拓展经理包含在2252 ICT 销售专员 – 225212 ICT市场拓展经理内。 ICT Business Development Managers are excluded from this occupation. ICT Business Development Managers are included in Unit Group 2252 ICT Sales Professionals, in Occupation 225212 ICT Business Development Manager.
  • 技能等级：1 Skill Level: 1
  • 职业方向：Specialisations:
    • 市场拓展经理 Business Development Manager
    • 市场调研经理 Market Research Manager

131113 广告经理 Advertising Manager

  • 企划、组织、指导、控制并协调组织内部的广告活动。Plans, organises, directs, controls and coordinates the advertising activities within an organisation.
  • 技能等级：1 Skill Level: 1

131114 公关经理 Public Relations Manager

  • 替代职位： Alternative title(s)
    • 传讯经理 Communications Manager
    • 企业事务部经理Corporate Affairs Manager
    • 企业关系经理 Corporate Relations Manager
    • 公关部经理 PR Manager
    • 公共事务经理 Public Affairs Manager
  • 企划、组织、指导、控制并协调组织内部的公关活动。Plans, organises, directs, controls and coordinates the public relations activities within an organisation.
  • 技能等级：1 Skill Level: 1
  • 职业方向：Specialisations:
    • 社区关系经理 Community Relations Manager
    • 对外关系经理 External Relations Manager
    • 媒体关系经理 Media Relations Manager

本文由飞出国（FLYabroad @Copyright）独家整理完成，请尊重知识产权，不要以任何形式散布和传播。

2
  • 到2019年11月，广告和销售经理的职位空缺预计会非常高（超过50000）。职位空缺包括就业增长和人员流动（人员流动指的是工人的换岗或者离职）。
  • 在过去5年中，此职业的就业情况有小幅上升，长期来看（10年）将会强劲的增长。预计到2019年11月，广告和销售经理的的就业将会出现小幅增长。
  • 这是一个需求量很平均的职业（2014年11月的需求量为140900个），表明在大部分地区都会有就业机会。
  • 广告和销售经理职位全职工作的比例非常高（为92%）。对于全职工作的广告和销售经理，每周平均工作43.3小时（所有职位的平均小时为40.9），收入也非常高-在第9档。广告和销售经理的失业率处于平均水平。
  • 从事广告和销售经理职业的最常见的教育水平为学士学位（30.6%）。
  • 广告和销售经理主要受雇于批发贸易、制造业和专业，科学和技术服务。
  • Over the five years to November 2019, the number of job openings for Advertising and Sales Managers is expected to be high (greater than 50,000). Job openings count both employment growth and turnover (defined as workers leaving their occupation for other employment or leaving the workforce). Further information about job openings and projected employment growth is available on the Help page.
  • Employment for this occupation rose moderately in the past five years and rose strongly in the long-term (ten years). Looking forward, employment for Advertising and Sales Managers to November 2019 is expected to grow moderately.
  • This is a very large occupation (140,900 in November 2014) suggesting that opportunities should be available in most regions.
  • Advertising and Sales Managers have a high proportion of full-time jobs (92 per cent). For Advertising and Sales Managers working full-time, average weekly hours are 43.3 (compared to 40.9 for all occupations) and earnings are high - in the ninth decile. Unemployment for Advertising and Sales Managers is average.
  • The most common level of educational attainment for Advertising and Sales Managers is Bachelor degree (30.6 per cent).
  • Advertising and Sales Managers are mainly employed in Wholesale Trade, Manufacturing and Professional, Scientific and Technical Services.

Key Indicators

These data show 9 key indicators for this occupation - employment size, full-time share of employment, earnings, unemployment, historical employment growth (long-term, medium term and short-term), future employment growth, mix of industries and job openings. Estimates have been rounded and consequently some discrepancies may occur between sums of the component items and totals.

1311 Job Prospects

1311 职业统计数据 Statistics

  • 周薪（税前）Weekly Earnings (before tax)

  • 就业水平 Employment Level (thousands)

  • 增长比例 Recent Job Growth (per cent)

  • 按性别计算就业增长 Employment Growth by Gender (thousands)

  • 性别比例 Gender (per cent share)

  • 周工作小时数 Weekly Hours Worked

  • 年龄 Age Profile (per cent share)

  • 各州就业比例 Employment by State and Territory (per cent share)

  • 所在行业 Main Employing Industries (per cent share)

  • 教育程度 Educational Attainment (per cent of employment)

1311 职业找工作信息

数据来源： abs.gov.au 及 joboutlook.gov.au

本文由飞出国（FLYabroad @Copyright）独家整理完成，请尊重知识产权，不要以任何形式散布和传播。